TikTok Shop Creator Campaign Eligibility Requirements

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Published: 2026-01-15 · Source: crawler_authoritative

Tình huống

Creators wanting to enroll in TikTok Shop campaigns to gain increased traffic and support from the platform.

Insight

To qualify for TikTok Shop campaigns, creators must meet specific performance criteria: (1) Zero content violations in the last 30 calendar days in three areas: Unoriginal or Reproduced Content, Content featuring Sản phẩm cấm/unsupported/restricted products, and Content infringing Minor/Child Safety. (2) Creator Health Rating (CHR) score must be at least 150. (3) Promotion Quality Points (PQP) must be at least 3.5, applicable only to Tiếp thị liên kết Creators. These guidelines are updated periodically and creators are responsible for checking regularly to ensure compliance with current requirements.

Hành động

Creators can register for TikTok Shop campaigns through the TikTok App or through their Creator Managers. Campaigns are designed to excite, engage and entice customers with great deals and are promoted across TikTok Shop.

Điều kiện áp dụng

PQP requirement of 3.5 only applies to Tiếp thị liên kết Creators. CHR score of 150 and zero content violations apply to all creators. Guidelines are subject to periodic updates.


Nội dung gốc (Original)

TikTok Shop Campaign Eligibility Guidelines for Creators01/15/2026Introduction The TikTok Shop Campaign Eligibility Guidelines for Creators outlines the specific requirements creators need to meet to qualify for campaigns on TikTok Shop. These guidelines are updated periodically. Creators are responsible for checking this page regularly to ensure that they comply with our current guidelines.TikTok Shop Campaigns for Creators Campaigns are designed to excite, engage and entice customers and offer great deals to customers. These campaigns are promoted across TikTok Shop. Participation in TikTok Shop’s campaigns may benefit creators through increased traffic and support.Creators can register for campaigns through the TikTok App or through their Creator Managers.Campaign Eligibility Requirements To enroll in a TikTok Shop Campaign, you must meet the following performance criteria:Number of Content Violations in the following areas in the last 30 calendar days is zero (0):Unoriginal or Reproduced ContentContent featuring prohibited, unsupported or restricted productsContent infringing Minor/Child SafetyCreator Health Rating (CHR) score is at least 150Promotion Quality Points (PQP) is at least 3.5 (for Affiliate Creators only)Is the content above helpful? PreviousBecoming a TikTok Shop Creator - Requirements & Application GuidelinesNext Product Marketplace - Product Qualification Criteria for CreatorsTable of contentsIntroductionTikTok Shop Campaigns for CreatorsCampaign Eligibility Requirements

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