Chỉ số Tỷ lệ Giao hàng Nhanh (FDR) trên TikTok Shop
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Published: 2026-03-17 · Source: crawler_authoritative
Tình huống
Người bán trên TikTok Shop cần theo dõi và cải thiện hiệu suất Vận chuyển để đạt tiêu chí vận hành của nền tảng.
Insight
FDR đo tỷ lệ phần trăm đơn hàng đã thanh toán được giao cho đơn vị Vận chuyển (LSP) đúng thời hạn trong 30 ngày. Với đơn tạo trước 18:00H, phải scan trước 23:59H cùng ngày; với đơn sau 18:00H, phải scan trước 11:59H ngày làm việc tiếp theo. Ngày làm việc là thứ 2 đến thứ 7. Mục tiêu FDR tối thiểu là trên 95%.
Hành động
(1) Đổi trạng thái đơn thành ‘Chờ lấy hàng’ trước 19:00H để giao trong ngày hoặc trước 09:00H ngày tiếp theo cho giao hôm sau. (2) Chuẩn bị vật liệu đóng gói trước. (3) Tuyển thêm nhân sự mùa cao điểm. (4) Sử dụng điểm gửi hàng (drop-off points) để giảm phụ thuộc vào LSP.
Điều kiện áp dụng
Không áp dụng cho đơn hàng ‘Seller Own Fleet’, đơn bị hủy, hàng kỹ thuật số, đơn đặt trước và đơn hàng cồng kềnh. Từ ngày 18/11/2024, FDR hiển thị trên trang Reviews Cửa hàng.
Nội dung gốc (Original)
Fast Dispatch Rate (FDR)03/17/2026The Fast Dispatch Rate metric provides you with a way to assess your fulfillment performance and better serve your customers! What is the Fast Dispatch Rate (FDR)?The Fast Dispatch Rate (FDR) is the percentage of all paid orders (over a period of 30 calendar days) that have been handed over to the Logistics Service Provider (LSP) by the timelines below:Orders created before 18:00H:The order must be handed over within the logistics provider’s working hours and scanned by the LSP by 23:59H on the same working day, inclusive of Saturdays.Orders created after 18:00H: The order must be handed over within the logistics provider’s working hours and scanned by the LSP by 11:59H on the next working day, inclusive of Saturdays.A “working day” refers to any day from Monday to Saturday. Sunday and Public Holidays are considered non-working days. Sample CalculationYou received 100 paid orders over the past 30 days95 orders fulfilled the fast dispatch criteriaYour fast dispatch rate is 95/100, which is 95%.🎯 You should aim for an FDR of more than 95%ExclusionsThe following orders will not impact your FDR.Orders delivered using the “Seller Own Fleet” shipping typeCancelled ordersDigital goodsPre-ordersBulky ordersHow does a high FDR benefit me?A high FDR may benefit you in the following ways:Higher customer satisfaction, which could mean higher repeat purchases and customer loyalty!Eligibility for Campaigns and Flash SalesAccess to Affiliate Marketing ToolsEligibility for exclusive Seller Programmes such as TikTok Mall and Star Shop.Where can I find my FDR?You can find your FDR in the following areas:Shop Health pageStore Rating page (from 18th November 2024)Note: If you find that your FDR is inaccurate, or has been impacted due to delays that were not your fault (such as delays that were the fault of the courier), you may submit an appeal.The Shop Health Page will display your FDR performance over the last 7 calendar daysThe Store Rating Page will display your FDR performance over the last 30 calendar daysHow can I improve my FDR?To improve your FDR, consider the following:Change the order status:For same-day pickup:Change the order status to “To Ship – Awaiting Collection” by 19:00H to have the orders picked up by 23:59H on the same day.For next-day pickup:Change the order status to “To Ship – Awaiting Collection” by 09:00H the next working day to have the orders picked up by 11:59H.Streamline your packing process: Prepare packing material early so that orders can quickly be packed and ready to be handed off to the LSPs. Recruit help: Hiring additional staff can help manage increased order volumes, especially during peak periods such as campaigns. Prepare in advance for high-demand periods: During high-demand periods, such as sales campaigns, implement overtime shifts, pre-packing, and other strategies to ensure that your team can handle the surge in orders without delays.Use Drop-Off Points where possible: Utilising drop-off points reduces your dependency on LSPs to meet your deadlines. At times, you might be able to meet your timelines more effectively. Is the content above helpful? PreviousLate Dispatch Rate (LDR)Next Next-Day Delivery Rate (NDDR)Table of contentsWhat is the Fast Dispatch Rate (FDR)?How does a high FDR benefit me?Where can I find my FDR?How can I improve my FDR?
Liên kết
- Nền tảng: TikTok Shop
- Funnel: Completion (Hoàn tất đơn)
- Nguồn: https://seller-vn.tiktok.com/university/essay?knowledge_id=3689018080577297&role=1&course_type=1&from=search
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