Quy định cấm nội dung giật gân, kinh dị trên TikTok Shop
Trust: ★★★☆☆ (0.90) · 0 validations · factual
Published: 2026-01-22 · Source: crawler_authoritative
Tình huống
Creator nội dung trên TikTok Shop cần tuân thủ quy định về nội dung không phù hợp.
Insight
TikTok cấm đăng tải nội dung giật gân hoặc kinh dị gây khó chịu cho người xem. Các hành vi bị cấm bao gồm: hình ảnh máu me, bạo lực, tàn ác động vật, nội dung phân biệt đối xử, chiến thuật khuyến khích mua hàng dựa trên sự đồng cảm (sử dụng nhân vật AI tạo sự thương hại, nội dung AI gây hiểu lầm về thảm họa), và sử dụng ngôn ngữ bạo lực hoặc xúc phạm.
Hành động
Tránh đăng tải các nội dung bị cấm nêu trên. Nếu sản phẩm không thân thiện với môi trường, cung cấp thông tin về cách sử dụng và xử lý có trách nhiệm.
Kết quả
Vi phạm sẽ bị xử lý theo chính sách thực thi; tái phạm sẽ chịu hình phạt nặng hơn. Có thể kháng cáo nếu cho rằng hành động thực thi bị sai.
Điều kiện áp dụng
Áp dụng cho tất cả Creator và người bán trên TikTok Shop.
Nội dung gốc (Original)
Sensational or Shocking Content 01/22/2026Creators are prohibited from uploading or sharing sensational or shocking content that might cause distress to users. Here are some examples of sensational and shocking content:Bloody, gruesome or graphic such as crime scenes, images of accidents, horror scenes or bloody stills.Uncomfortable or unpleasant visuals such as visuals of real/realistic blood, human or animal waste, or dirt being removed from drains.Graphic close-ups of skincare or bodycare procedures that may cause discomfort to viewers, such as pimple or blackhead extraction, earwax removal, tongue-scraping, skin-peeling, waxing, or blood extraction.Crime, violence, cruelty, or animal abuse, such as real fighting with bloody scenes, or animal cruelty, such as cock or dog fighting.Dangerous or eye-catching sensitive content to gain audience engagement. Violent or offensive language or insulting actions such as profanity, hate speech, or derogatory remarks.Discriminatory or otherwise offensive content such as discrimination against individuals based on their race, gender, sexual identity, culture or other attributes.Defamatory content, unfair portrayals, or adverse or offensive references such as false or harmful statements about individuals or competitors. Sympathy-based promotions that try to pressure buyers into purchasing by soliciting pity or guilt. This includes:using AI-generated characters to evoke sympathy, orusing misleading AI-generated content that falsely depicts a crisis event (e.g., conflict or a natural disaster).Note: Content that promotes animal cruelty is prohibited. All creators must avoid uploading and sharing content that involves harm or the promotion of harm to animals, protected wildlife and plants. This includes:The slaughter or other non-natural death of animals.Consumption of live animals (excluding seafood, such as clams and oysters)The dismemberment, mutilation, charring, or burning of animal remains. Any animal cruelty or gore.Torture or ill-treatment of animals.Use of equipment or tools that could be potentially harmful to animals (e.g. cat traps, glue traps, electrostatic dog collars).What happens if I breach these guidelines? If you are found to violate these guidelines, you may have enforcement actions taken against your account. You should note that repeated offenses will result in more significant penalties. Please see our Violation Reasons, Points & Enforcement Actions for Creators article and Creator Terms of Service for more information. If you think an enforcement action has been taken against you in error, appeal via the TikTok App. Please read our Creator Appeal Guidelines article for more information.Please read our TikTok Shop Content Guidelines to learn more.FAQs Can I use images of action-packed scenes to make my product look exciting?Avoid excessively violent or graphic content as it may disturb customers.Are there any exceptions for horror-themed products?Even for horror-themed items, it is best to use imagery that is not graphic or disturbing. What if my product’s materials are not environmentally friendly?If your product is not eco-friendly, consider providing information on responsible usage and disposal.Is the content above helpful? PreviousContent Featuring/Directed Toward MinorsNext Weight Management ClaimsTable of contentsWhat happens if I breach these guidelines?FAQs
Liên kết
- Nền tảng: TikTok Shop
- Nguồn: https://seller-vn.tiktok.com/university/essay?identity=1&role=2&knowledge_id=6837791128635138&from=policy
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